Strictly star Bobby Brazier struggles with huge pile of Christmas shopping as he splashes the cash after show success

STRICTLY star Bobby Brazier struggled with the enormous pile of Christmas shopping he had done after splashing the cash following his show success.

The 20-year-old seemed to be in very good spirits as he enjoyed his Christmas shopping spree going from one shop to another.

Bobby was spotted splashing cash on a Xmas shopping spree in Soho with the help of his friend to carry shopping bags.

The EastEnders star and pro partner Dianne Buswell secured second place, surpassing Bad Education star Layton Williams and partner Nikita Kuzmin on Strictly.

Bobby and Dianne were beaten by actress Ellie Leach and Vito Coppola in Saturday night’s final.

Even though Bobby hadn’t won, he’s set to reap the greatest rewards.

The BBC are already eyeing him up to present a travelogue show with his dad Jeff Brazier, 44.

Bobby, son of the tragic reality star Jade Goody, is also likely to be swamped with offers to be in West End shows, sign record deals and make ad appearances.

A TV insider said: “From the start of Strictly, Beeb bosses realised that they had a serious star on their hands — and the fact that he made it to the final was a complete bonus.

“So they’re incredibly keen to keep him with the Corporation, not least because Bobby is seen as home-grown talent as he got his big TV break on EastEnders.”

Bobby is set to make £2million over the coming year.

That’s not all – Jeff is making the most of his family being in the spotlight after son Bobby was a sensation on this year’s Strictly.

The Sun can reveal that Jeff and his youngest son Freddie will be appearing on next year’s Celebrity Race Around the World on BBC One.

A TV insider said: “Bobby’s done wonders for the Brazier name and it seems producers want to get in on the action as soon as possible.

“It’s a bit of a coup to have got on Celebrity Race Against the World, as it turned out to be one of 2023’s biggest telly hits.”